About

About Sidekick Creative

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Meet Fran Kruse

Experienced Nonfiction Writer

Since my university days, I've studied writing, and in 2018, I began freelancing professionally for business clients, corporations, marketing agencies, federally funded organizations, and non-profits.

Fascinated by my clients' stories – their journeys of dreams, starts, failures, lessons, realizations and successes – I often thought, "They need to write a book!"

These years of helping clients write their websites, blogs, profiles, magazine articles, press releases, proposals, and marketing collateral have naturally led me to ghostwrite nonfiction books.

The process of writing your story follows the same principles as any of the above projects: understanding the the target audience, presenting the material effectively, keeping the reader engaged, arousing empathy, and inspiring action in the end.

My creative skills will transform your story from a series of linear, dry facts into a book rich with insights and "aha" moments. These are the books readers love!

Rest assured that I will write your book – a human, not artificial intelligence – and never subcontract it to others. All conversations are non-judgmental and confidential.

Collaborating with me will feel like having a "sidekick" gently guiding you through the storytelling process. You'll gain a tremendous amount of writing knowledge, empowering you to write additional books!


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Client Testimonials

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I needed help writing messaging that reached my target audience. So I hired Fran to write content for my website, a LinkedIn profile article, and two taglines.

Fran's writing is polished, professional and absolutely in sync with my brand. My website speaks to my target audience as I have always wanted it to, but I didn't know how.

She's easy to work with, and she listened to my feedback. She didn't stop editing until I was completely satisfied - and I am!

I highly recommend Fran and look forward to working with her again.

Kelly Kurtz

Midland Food Tours

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I had the pleasure of working with Fran to create the content for my new website. Fran went above and beyond! She was extremely attentive to details, very personable and very efficient. Her work is incredible! An amazing content writer and a super fabulous person!

Lacey Frizzell

Simply Lavish Transitions

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I simply did not have the time to write my website content while running a busy financial planning practice. So I hired Fran from Sidekick Creative. She simplified complex information to engage but not overwhelm the reader. And she was fun and easy to work with. Give Fran a call!

Taivi Tayler

Tayler Insurance

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I just could not find the time to write content for a brochure, but I am so glad I decided to use Fran's services!  Fran ensured the content was focused on why the client needed my services. The turnaround time and communication were exceptional. I highly recommend Sidekick Creative for any content drafting needs!

Cassandra Weatherston

Weatherston Paralegal

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How does one effectively describe themselves on paper for a business bio?  Fran interviewed three team members to create bio’s for each of them.  Wow, the results. Bang on!  Fran provided some well thought out and effective bio’s within days.  Extremely happy. Thank you Fran!

Jason McKague

McKague Mortgages

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