Opt-In Page Headlines: Sizzling Tips to Score More Clients
What is the first thing that hooks people and makes them stop to read your ‘I must-have it’ opt-in, landing page or freebie offer? It’s your headline. If your headline reads like a limp handshake, you’ve lost 80 out of 100 people.
Following these simple tips will help you create power-packed headlines to generate more leads, subscribers and sales.
Here Are 5 Proven Tips to Create Landing Page Headlines to Attract and Convert.
- Know and understand your market – their pain points, associated emotions and needs
- Be ultra-specific and focus on only one problem – don’t solve every pain point
- Use words your market uses – the offer should be understandable in the blink of an eye
- Describe the core benefits or promise – how does your offer help your target market
- Draw your reader in – speak directly to your target using words like ‘you’ and ‘your’
Now that you know whom your targeting, what they’re struggling with and how your freebie offer will help solve their challenge, it’s time to write the ultimate title.
Use These 5 Popular Opt-in Headline Types to Score More Subscribers.
- The Result: Kiss Back Pain Goodbye in 24 Hours
- The Curiosity: Could a Life Coach be the Right Fit for You?
- The Fear: Coaches and Consultants! Are You Charging Enough?
- The Promise: The Must-Have Guide to Rockin’ Your Life Goals in 2021
- The Proof: 7 Proven Ways to Overcome Seasonal Affective Disorder Without Medication
Final Thoughts.
A successful opt-in page is like a big red flag shouting, “Stop! This is something you’ll want.” It’s worth your time to write 10-20 headline versions to create the winning title that turns readers into clients.
Learn more about our copywriting services.
